Immerse yourself in the legacy of racing excellence with Factor Bikes, a brand synonymous with innovation, speed, and performance. Founded on a passion for advanced engineering, Factor Bikes epitomises the fusion of technology and integration, drawing inspiration from the worlds of motorsport and aviation. With deep roots in motorsport and aviation, Factor Bikes is driven by a relentless pursuit of innovation in design and product development. From the early days of pioneering motorsport technology, such as the bf1systems-developed power meter and cutting-edge data logging systems, Factor Bikes has consistently pushed the boundaries of the industry. The spirit of innovation that defined our earliest creations continues to inspire the evolution of Factor bikes today. Unconventional approaches and groundbreaking design initiatives drive us to constantly push the limits of technology, shaping the future of cycling.